Millimeter Group is an integrated brand activation agency which has worked with top tier and growing brands, our head office is in Lahore but have regional office locations in all major cities of Pakistan. We give everything a Brand requires to increase its footprint, starting from Instore activations, product sampling, data collection, sales pitching, event setup and activity to market analysis and concept/ strategy creation to on-ground and digital marketing activations.
Welcome to Brand Activation Agency in Lahore
Our Brand Activation Services
Experiential marketing is an increasing trend which needs marketing a product or a service by activities that engage the clients and create an emotional attachment to the product/service.
Some product sample is a sample of a buyer product that is provided to the buyer free of cost so that he or she may try a product before committing to a purchase.
Consumer Engagement is a marketing communication contact between an external customer and company or brand by different ways of communication.
Think About Your Target Audience
Merchandising is the advertising of goods and services that are ready for retail sale. Merchandising includes the purpose of numbers, introducing charges for goods and services, producing display designs, developing marketing strategies, and establishing discounts or coupons.
Brand Activation is the technique of pushing customer action through brand interaction and activities. In simple words, the key purpose of these kinds of campaigns is to get customers to respond. It’s about bringing brands to life by practices and creating long-term emotional connections. Such marketing events want to bring up actual feeling in the minds. Today, brand activation is very necessary because there are several suppliers ready for a product or service. I about them for them to become loyal customers and purchase.
A roadshow is a list of marketing events included business meetings and conferences. During a roadshow, which is built across different geographic areas and cities, the best management teams of a firm present securities talk to the potential buyers as well as opinion creators such as analysts and agents.
Out-of-home (OOH) promotion or outdoor promotion, also known as out-of-home media or outdoor communications, are promotions that reach customers while they are outside their homes.
These are the most familiar examples of corporate social responsibility: Decrease carbon footsteps to moderate climate change. Develop labor policies and include fair trade. Engage in charitable giving and volunteer efforts within your community.
Data collection is a method of getting information from all the relevant sources to find solutions to the research problem, test the system and decide the results. There are two methods of data collection methods, primary methods of data collecting and secondary methods of data collecting.
In-store activation introduces the consumer through the practice of advertising, a product, by communicating with the user at the spot of buying. In-store activation includes consumer engagement, advertisements on shopping carts, aisles or shelves and data collection. It also includes in-store promotion options like live displays, sampling, instant coupons, etc.